OUR STORY
Whole Life Pet: Built on Trust, Fueled by Love
At Whole Life Pet, we don’t just make food and treats—we make promises. Promises to pets, pet parents, and to ourselves. Our founder, John, spent 15 years in the pet food retail business, witnessing the heartbreak of recalls, unsafe ingredients, and "mystery meat" in products that claimed to care for pets. He knew it could be done better—way better. So, in 2011, John mortgaged his house, bought a freeze dryer, and started a journey to create the safest, highest-quality pet food in the world. Yes, really. Driven by love for his own pets and a passion for transparency, John set out to do what few others were willing to: make food that he’d be proud to serve his own furry family. 100% human-grade ingredients, no fillers, no nonsense, and no shortcuts. It’s food so pure, even you could eat it (but let’s leave that to your four-legged friends).
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FARM TO FRIEND
Every treat and meal that comes from Whole Life Pet is freeze-dried fresh in our own kitchen, made in small batches, and inspected every step of the way. We call this “Farm to Friend”—because your pet deserves nothing less than the best.
And because we believe in our products as much as you believe in your pets, John personally backs every bag. If they’re not wagging or purring with delight, we’ll make it right—no questions asked. After all, when you’re doing things the right way, there’s nothing to hide.
Whole Life Pet is here to serve the best, every single time. Because pets aren’t just animals—they’re family.
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